BCWI Media Releases

Summer grilling gets tastier this July with BC VQA’s new perfectly paired BBQ marinades

For Immediate Release

BRITISH COLUMBIA - It’s no secret that grilling is a favourite activity for British Columbia residents. Afree gourmet spice packet offered to BC liquor store customers by the Wines of British Columbia will make summer barbecue season that much tastier with BC VQA wines.

Available at a dozen select Lower Mainland BC Liquor Stores throughout the month of July, 12 participating BC VQA wines will come complete with a free packet of delicious wine marinade made by...

Try-Before-You-Buy with BC VQA Wines and BC Liquor Stores

BRITISH COLUMBIA – Customers of BC Liquor Stores have an exciting opportunity this month, thanks to BC VQA wines. There are 20 in-store tastings scheduled to run in various Lower Mainland stores (schedule), allowing shoppers to “Try-Before-You-Buy” with some of BC’s tastiest wines. Additionally, the 12 wines, featured in 20 stores, will be decorated with informative neck towers that offer instructions on how to enter to WIN a wine touring vacation for two to British Columbia wine...

British Columbia's 2013 wine grape harvest posts a new record

For Immediate Release:

KELOWNA, BC (May 22, 2014)

With a record wine grape harvest in British Columbia in 2013, BC VQA wines are finally able to quench consumer demand outside the province.

This week BDO released its annual British Columbia Wine Grape Crop Report which shows a 17% increase in total estimated value, now at $69 million. The total tonnage of grape wine harvested also saw year over year growth, with a 15% increase (which equates to 250,000 cases of wine[1]) to...

Raise a glass in wine country: Experience the Wines of British Columbia

For Immediate Release:

KELOWNA, BC (May 16, 2014)

You're invited to discover the Wines of British Columbia in 2014.

That's the message of a new video launched by the BC Wine Institute to kick off this year's wine touring season.

With five stunningly distinct wine regions to choose from, including Vancouver Island, Gulf Islands, Fraser Valley, Okanagan Valley and Similkameen Valley, as well as several emerging wine regions, travellers are encouraged to explore new wine...

FREE Shatterproof Wine Glasses May 1 at 19 BC VQA Stores

For Immediate Release

BRITISH COLUMBIA – Savvy shoppers can pick up a FREE gift with purchase at any one of their favourite BC VQA stores if they act fast. Starting Thursday, May 1st, 2014, all 19 BC VQA stores around the province will be featuring five wines as a part of their ‘As Seen on TV’ promotion. Branded shatterproof wine glasses will be awarded with every two-bottle purchase, in any combination, of the following featured wines, while supplies last:

  • Joie Noble Blend ...

BC Wine Institute Announces Governance Review

For Immediate Release:

April 15, 2014 (Kelowna, BC)


The British Columbia Wine Institute announced today it has commenced an independent thirdparty review of the organization's governance structure.


In making the announcement, BCWI president Miles Prodan spoke of the changes to the BC wine industry since the current BC Wine Institute Society, operating as the BCWI, was put in place eight years ago. 

"When our current structure was put in place there were 131...

BC Wine Institute Applauds Expanded BC VQA Wine Retail Opportunities and Resulting Industry Provincial Economic Impact

March 7, 2013 (Kelowna, BC)

The BC Wine Institute is encouraged by BC Government's recent announcement of plans to allow the sale of BC VQA Wine from designated BC grocery store shelves by Christmas 2014.

"BC is home to the original 100-mile diet with BC consumers having long supported 'buy-local' and specifically the BC VQA Wine industry. Premier Clark and Government's announcement of having BC VQA Wine available in grocery store aisles will increase exposure for people to enjoy...

Wines of British Columbia Increase Presence in United States

Kelowna, BC - (December 3, 2013) – The Wines of British Columbia are now more accessible than ever to customers in the United States thanks to a partnership between the British Columbia Wine Institute (BCWI) and Good Company Wines.

The United States has always been one of BC’s top tourism drivers and guests who visit our wine regions continually question where they can find our wines when they return home. The US is the most important market for wine today and will continue to have...

Freezing Temperatures Bring an Early Start to the BC Icewine Harvest

November 21, 2013 (Kelowna, BC) - Winemakers and viticulturalists in BC are collectively rejoicing with the arrival of the annual Icewine harvest. With sub-zero temperatures in the Okanagan this week, the harvest for BC’s “liquid gold” started on Wednesday, November 20 and continued into the early morning hours on November 21.

This year, 29 wineries expressed interest in producing Icewine for a potential harvest of 1,000 tons, which would be the most ever on record. 2013 marks the 3rd...

Celebrate the Season with BC VQA Wines

November 19, 2013 (Kelowna, BC) - The Wines of British Columbia have got you covered this holiday season with ready-to-gift BC VQA wines available at no extra cost in 10 participating BC Liquor Stores, from now until Christmas.

As you read this press release, sheer organza wine-bottle gift bags are being applied to 10,000 bottles of BC VQA wines in select BC Liquor Stores, making it easier for BC wine shoppers to give the gift of wonderful wines, made in beautiful British...

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